Steve’s Bio

Steven Michael Fies – Owner of S.MICHAEL Creative Branding

Steven Michael Fies is an artist, thinker, and entrepreneur dedicated to helping businesses thrive through innovative branding and marketing strategies. At S.MICHAEL Creative Branding, Steve has supported over 100 clients, consistently delivering high-quality work that combines creativity and technical expertise.

Steve’s journey with branding, marketing, and technology began at age ten when he bought his first books on HTML and JavaScript. By thirteen, he launched his first tech consulting business, helping local businesses and individuals with everything from web design to printer troubleshooting. This was arguably the first iteration of S.MICHAEL Creative Branding.

Steve graduated from UC San Diego in 2008 with a B.S. in Management Science (Economics & Business), with honors and distinction from Revelle College. His academic journey included setting the curve in his marketing class, working as an Economics TA, and studying abroad in Madrid, Spain.

Some interesting tidbits about Steve:

• Steve conducted a successful marketing experiment that led to becoming the #4 bestselling author in Business & Money on Amazon.com in 2016, surpassing Donald Trump during his first presidential campaign.
• Steve was invited by NASA to cover an ATLAS V rocket launch as part of their social media team in 2017.
• Steve periodically serves as an instructor for General Assembly, where he conducts workshops on branding, marketing, and technology.
• Steve co-founded, designed, and built Bassics recording studio in San Diego, California in 2012. Steve has also played in several bands, been part of the NAMM show press team, and taught guitar in his earlier years.

Before founding S.MICHAEL Creative Branding in 2015, Steve worked as a project manager in the branded merchandise and apparel industry, directing the eCommerce division of his company. This is where he first entered the branding and marketing space in a professional capacity. His company is now a licensed ASI distributor, supplying branded merchandise and apparel to clients at S.MICHAEL Creative Branding.

Steve enjoys working with business owners and marketing professionals who share his ambition for growth. While he occasionally mentors new entrepreneurs, most of his professional clients are established businesses with clear branding, marketing, and technology goals.

At home, Steve is a husband and father to his son and two dogs. In his free time, he enjoys playing the guitar, chess, fitness, home projects, taking his jet ski out on the lake, and traveling the world.

Social Highlights

Many of the following posts were originally featured on Steve’s personal website stevenfies.com. As of 2025, he decided to merge his personal blog and social content into the S.MICHAEL Creative Branding website.

Want to get social and connect with Steve? Connect on LinkedIn ➝‬